One area of PR that I have never been particularly drawn to but seems to be the most popular is the entertainment side. With that said, I definitely did not have trouble trying to find two blog posts that were discussing similar topics. I came across two very interesting, but very different blogs discussing the entertainment industry, and how research results are used in two different ways.
The first blog I came across was written by Blaine this blog discussed the entertainment industry and how the media feeds off of research results. Blaine stated that the audience’s feedback was essential to determine the direction the industry may take something, but they can take this opinion into consideration, spin it, or just ignore it completely. These statements were followed by an excellent example of how the creator of “The Hills” basically spun the audience’s feedback of the show and completely caught them off guard. Everyone basically believed the show was real, but when the finale aired the creators proved it to be fake all along. I feel this was a great example of how Hollywood manipulates the public, but leading them on and always keeping them on their toes.
The second blog I came across was by slapin, it also discussed the entertainment industry and how the public can effect what direction the industry takes for their entertainment. This blog really focused on how the public influences how the entertainment industry works. They are going for that “shock” factor, everyone wants to see the most gruesome thing, or which celebrity is doing what drugs, or who’s going into rehab. All of these things aren’t good for society, but it makes for great television, and some may say great entertainment.
Both blogs discuss the entertainment industry and how the public can influence what direction they will take to make for the best ratings. Blaine’s blog discusses how the industry can turn on you in a second, making you think one thing but going a completely opposite direction just to get the ratings. Slapin’s blog talks about how the industry will do anything for ratings, even if it is bad for society. It’s not all that shocking to me that this industry will do anything for ratings, but it is wrong. It’s a very cutthroat industry that will deceive their publics, and even lead them down the wrong paths, but for some reason we all love it.
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